Thursday, January 29, 2009

How to use video to get web traffic

By Rick Lomas

Since fast and affordable broadband internet connections are now commonplace, it makes sense to use the power of video to get traffic to your website. Statistics indicate that people, especially the younger crowd, spend more time online than watching TV. Video on the internet is not new, but it was traditionally just for entertainment. Now video is used widely for entertainment, instruction and to increase traffic to a website.

When making a video to drive traffic to your website think of it as a commercial. Commercials used on television are very effective sales tools. Pay attention to the TV commercials and borrow ideas from them. Take a look at how other top ranked websites are using the power of video to increase traffic and sales. A video is an ideal way to demonstrate your product or service and get those important visitors to your website.

Producing a video with tools that are accessible to the average person has made the process easy and cost effective. Making a video to drive traffic to your website can also be a lot of fun. Just take care not to spend your entire marketing budget on the production of the video. Keep it simple.

Since you are using the video to get traffic to your website, be sure to show your URL at both the beginning and the end of the video clip. It is also possible to watermark your URL into your video. Once the video is produced, it is time to get it to the masses and use that video to increase your website traffic.

To realize the maximum benefit from your video you should consider posting your clip to mutiple video hosting sites. Some of the hosting sites provide a revenue sharing option. Posting your video to all of these available sites can be time consuming, but it is very effective.

Now is the time to get started. Jump in and produce a video that will effectively promote your site. Using video will increase traffic to your website, especially if it is picked up by other webmasters, and goes viral. Using video to get traffic to your website is effective and fun.

Once the video has been made you can download it and submit it to video hosting platforms all over the web. I find that with carefully chosen keyphrases you can get a number one in Google in less than 2 hours. The Animoto Software is online and free to use if you are only doing short videos, but I recommend getting the 'All Area Pass' which is very cheap and even cheaper if you use this Animoto referral code: 'xklrsoeg' which gets you a $5 discount

The quickest and most cost effective way to get your videos online to multiple video hosting platforms, automatically converted into podcasts and well distributed to multiple podcast directories, social bookmarked and automatically blogged is by using the awesome online service, Traffic Geyser, which has enabled me to get a Google number one very quickly. - 16035

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