As many of us should know, one of the most traditional way of reaching out to users or prospect is through the use of article marketing. Since the advent of the internet and with increasing number of people going online to source or search for information, article marketing has become very popular online. It has became one of the most tested methods to drive traffic to your website.
How does Article Marketing work? Very simple! All you need to do is to write an article of what you are passionate about or what your business revolves, and you are done with your article writing part. Always remember to include your link back to your website, if you have one, together with a short signatory or write up about yourself, you company or business.
Article marketing allows you to get more backlinks (links that point to your website), which helps to increase your website's ranking in search engines.
Another advantage is that article marketing allows you to position yourself as an expert in your niche field. This will increase your credibility of your website, and in turn significantly increasing your conversion and sales.
Issues - One of the main problem of doing article marketing is that you have to compete with thousands of people who are misusing it, posting only promotional and lousy information. To succeed in article marketing, you have to make your article stand out from the rest.
It is very simple to write articles if you are good at writing. But you can consider to engage services of ghost writers to write articles for you. This normally comes with ownership of the articles where you can edit or rename freely.
There are, however, drawbacks to hiring people to write for you. One of which is that the content or article delivered to you may not be unique or original. It may be some chunks of copied work from some other websites. Also, the language, tone and style of writing may be some factors you will find hard to control and maintain consistency through your website.
It is also advisable that you purchase articles with rights that you can edit the content. Like Private Label Rights, you can rename the articles and edit to make it more appropriate to your business. You can find websites that offer you a membership where you can access all their articles. This makes it cheaper than engaging writers.
How To Use Article Marketing - Most article directories are free for you to submit your article to, which make it a cheap and easy to get traffic. One of the popular article directories is Ezine Articles.
To sum it up, it is very important for you to provide good and useful information to your readers if you want to be successful with using article marketing to power your business. If the reader to your article finds that the information in it is very useful, they will be more than willing to stick by your website to learn more from you.
One thing to note: As we mentioned earlier, there are thousands and thousands of article directories around on the internet and if you are thinking of manually submitting your articles to all the directories, then you will get rewarded with massive traffic and backlinks to your website.
But one thing to note is that is you have too many similar articles in many different directories, it will consider it as duplicate content. And Google will reduce its ranking appropriately. You need to submit different articles to different directories.
You can purchase softwares to help you automatically submit your articles to different directories. If you want to use article marketing, I suggest that you invest in one of these softwares. Manually submitting your articles is not the best you could do with your time. - 16035
How does Article Marketing work? Very simple! All you need to do is to write an article of what you are passionate about or what your business revolves, and you are done with your article writing part. Always remember to include your link back to your website, if you have one, together with a short signatory or write up about yourself, you company or business.
Article marketing allows you to get more backlinks (links that point to your website), which helps to increase your website's ranking in search engines.
Another advantage is that article marketing allows you to position yourself as an expert in your niche field. This will increase your credibility of your website, and in turn significantly increasing your conversion and sales.
Issues - One of the main problem of doing article marketing is that you have to compete with thousands of people who are misusing it, posting only promotional and lousy information. To succeed in article marketing, you have to make your article stand out from the rest.
It is very simple to write articles if you are good at writing. But you can consider to engage services of ghost writers to write articles for you. This normally comes with ownership of the articles where you can edit or rename freely.
There are, however, drawbacks to hiring people to write for you. One of which is that the content or article delivered to you may not be unique or original. It may be some chunks of copied work from some other websites. Also, the language, tone and style of writing may be some factors you will find hard to control and maintain consistency through your website.
It is also advisable that you purchase articles with rights that you can edit the content. Like Private Label Rights, you can rename the articles and edit to make it more appropriate to your business. You can find websites that offer you a membership where you can access all their articles. This makes it cheaper than engaging writers.
How To Use Article Marketing - Most article directories are free for you to submit your article to, which make it a cheap and easy to get traffic. One of the popular article directories is Ezine Articles.
To sum it up, it is very important for you to provide good and useful information to your readers if you want to be successful with using article marketing to power your business. If the reader to your article finds that the information in it is very useful, they will be more than willing to stick by your website to learn more from you.
One thing to note: As we mentioned earlier, there are thousands and thousands of article directories around on the internet and if you are thinking of manually submitting your articles to all the directories, then you will get rewarded with massive traffic and backlinks to your website.
But one thing to note is that is you have too many similar articles in many different directories, it will consider it as duplicate content. And Google will reduce its ranking appropriately. You need to submit different articles to different directories.
You can purchase softwares to help you automatically submit your articles to different directories. If you want to use article marketing, I suggest that you invest in one of these softwares. Manually submitting your articles is not the best you could do with your time. - 16035
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